In this course, Martin Tirado, the Chief Executive Officer of the Snow and Ice Management Association (SIMA), presents a summary of the opportunities in the snow industry, how the industry best practices were created, and how they can be leveraged to maximize sales, operational, and business success. The industry is rapidly changing and new tools are now available to navigate the challenges presented in the form of SIMA best practices. Whether you are seeking to learn the secrets of industry leaders, evolve your operations, or help property managers align buying schedules, these best practice tools are invaluable to have.
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VIDEO OVERVIEW OF COURSE: