Is This the Most Famous Misquote of All Time?
Dr. W. Edwards Deming has been quoted as saying, “If you can’t measure it, you can’t manage it.” Similar quotes by others include, “Whatever you measure improves” and, “If you can measure it, you can manage it.” Collectively, these famous quotes instruct managers to utilize metrics in order to be more effective. The problem is that Deming’s quote was taken out of context. He actually said just the opposite...
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